Social Media Marketing

Description of Social Media Marketing

Welcome to the Social Media Marketing Mobile Solution from Optimal Blue – the only social media solution designed specifically for mortgage lenders. Our mobile solution enables mortgage loan originators to leverage social media as a compelling business development tool to grow their loan pipeline while on the go.
Key Benefits and Features:
• Connect, communicate, and engage potential borrowers across multiple social media networks
• Two-click connect makes adding your social networks extremely easy
• Automated post check functionality to ensure compliance with each communication
• Utilize team content sharing, corporate campaign enrollment, and news feeds for more relevant posting
• Leverage third party satisfaction reviews to drive borrower engagement and activity
• Every NMLS licensed user in the United States is already configured to the solution for easy access and setup
• Leverage workflow and compliance remediation automation functionality with Social Media Monitoring and Audit solutions