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How to make popular your personal home page "Vkontakte"?
In short, I have identified three main "success criteria":
Selection of more or less narrow main topic page. "Differentiate or die" - a phrase known to all advertisers marketing Jack Trout cheat subscribers in the VC group. It is relevant in the case of promotion of the personal page. You will not be popular, trying to write "everything about everything". First, because you do not win Wikipedia. Secondly, for example, people interested in the modern gadgets and programming rarely interesting knitting or caring for houseplants. Therefore, promotion page, select the VC basic information field in which you are good, and the main audience for which subscribers you cheat VC VC promotion targeting groups and try to be popular among them the promotion of the VC without cheating.
2. Knowledge and understanding of the basic formats, the "chips" and memes in social networks. Sometimes even the most dull infopovod filed and issued in the form of a beloved internet meme, demotivators or comics can get a huge amount of likes and repost VC promotion page (when people share your post with your friends and subscribers). The author in this case usually receives a portion of new subscribers.
3. Tracking the trends, events and situations. For the popularity of social media in recruitment is important to be "in the spirit of the times." If you keep one of the first will cover recent events or trends, people sure to reach for you. Conversely, if you are too late to pick up the topic "bayans" (obsolete, have all published infopovody), then all you will start to hate!
Thus, the general algorithm is: choose a theme and niche VC promotion page, track trends, and interesting events, we submit them to the relevant page in the personal and favorite social networks in formats.
How to make a popular page of your brand / business?
In fact, the main recommendations are the same as promoting VC without cheating, in the previous question. Of course, in this case, you need to more closely reflect on brand positioning, possible dangers and limitations (in topics infopovodah etc.). Also, do not forget sometimes to integrate your products or services in the communication. And to do it gently and creatively to the community was not too advertising promotion VC page.
The important thing for a brand or business - to be ready for user feedback. We must constantly respond to questions (including complaints), participate in discussions, to thank the active users and so forth.
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